Data Hygiene and the Future of Recruiting

Hiring and Retention

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It’s no secret—recent hiring surges have led to a more competitive job market. And, as a result, recruiters and hiring managers are now operating within what is referred to as a “candidate-driven market.” This means high-quality candidates can be selective about which interviews they take and, ultimately, which company they work for.

Unfortunately, it also means high-quality candidates are much harder to reach these days. It’s no longer enough to post job openings online and wait for candidates to come pouring in—because they won’t. And, popular job networking sites like LinkedIn have become totally saturated with recruiters vying for the same handful of candidates. As a result, contact and candidate data have become an increasingly hot commodity.

Think about it: The competitive nature of recruiting means the company that reaches a candidate first is most likely to secure an interview with him or her—and, you can’t do that without the right data.

Today, we discuss the importance of contact information, the basics of data hygiene, and why these are critical considerations to make in the face of a hypercompetitive hiring landscape. Let’s get into it!

Data Decay and Recruiting

Though contact data are traditionally a sales, marketing, or operations responsibility, data hygiene has a lasting

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